27 December 2005

BLOGGING GUIDELINES

IBM’s Rules for Employees’ Blogs

You may want to check out these 11 rules. Although put together by giant corporation IBM, they hold for almost any organization.

Most are just plain sense, such as:

3. Identify yourself -- name and, when relevant, role at IBM -- when you blog about IBM or IBM-related matters. And write in the first person. You must make it clear that you are speaking for yourself and not on behalf of IBM.

5. Respect copyright, fair use and financial disclosure laws.

11. Try to add value. Provide worthwhile information and perspective.

For the complete list, see Tom Sullivan’s post of 16 May 2005 at http://weblog.infoworld.com/techwatch/archives/001390.html

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