PROQUEST MARKETING TOOLKIT FOR ACADEMIC LIBRARIES
Last year ProQuest introduced a marketing toolkit for public libraries—now there’s one for academic libraries. There is “how-to” advice on marketing your library’s online resources, from Beth Dempsey, library marketing expert, speaker, and author; database descriptions that speak “patron” rather than library language; customizable promotional flier, advertisement, poster, press release and radio script; and a digital “commercial” that can be downloaded to the library’s homepage.
The Library Marketing Toolkit was recently mailed to academic libraries across the
LIBRARY WEBSITE BEST PRACTICES AND RESOURCES
Marylaine Block presented Beyond the Basics: Making the Most of Your Library Website to the Arizona Library Association on
Believe me, you won’t find this many links on website design in any other place—at least not for free. Thank you so much Marylaine.