USING INTERESTING ITEMS AS AN ANNUAL OUTREACH TOOL

Brian Mathews [Georgia Institute of Technology, Atlanta, USA] has a great idea on his blog, The Ubiquitous Librarian. At the end of the year, why not create a top 10 list of “interesting” or “important” items—tailored to your customers. You could put the URL and a short annotation—such as why you chose the item. Some ideas: |who won major awards in the field? what are people blogging about? what should everyone know about? And don’t just post it in the library—drop it off in their offices, send it along with books they request, email it, or leave it in the break room. Make it look good! (one page, photos, bright colors). If your customers fall into different disciplines—make different handouts for each not just a generic top 10. Yes, this might take some time, but think how it can make you look relevant and useful.

URL: http://theubiquitouslibrarian.typepad.com/the_

ubiquitous_librarian/2007/11/using-interesti.html